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Amazing Advertising Tips
Chapter 2
6 Carry business cards with you wherever you go. Have your web
address printed on them. You can hand them out to anyone you
meet. Just think of all the people you meet on a regular basis:
grocery clerks, post office workers, bag boys, family members,
friends, salesmen/women, etc.
7 Contact national radio stations to ask them if they are
looking for guest speakers. Tell them your area of expertise;
maybe they'll book you for a show. Of course you would want to
contact targeted stations and shows which would want to know
more about you and your area of expertise.
8 Join clubs related to your area of business. You could trade
leads with other businesses. Learn new ways to run your business
and sell your products. You could also create your own online
business club. You could provide private chat rooms, message
boards, articles, etc.
9 Think of a domain name for your web site that's easy to
remember. It should be related to what your business does, sells
or provides. If there aren’t any business names available, use
your actual birth name. You could at least brand yourself. Your
own name will give you credibility.
10 Position your web site at the top of pay-per-click search
engines. You will only pay your set amount for each
click-through you get to your web site. Just make sure your
profits will pay for your advertising cost. If they won't, maybe
you could share a web site with another related business and
split the costs.
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