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The Business Man's Encyclopedia Vol. 1 Books 1 - IV
A. W. SHAW COMPANY, 1912

CONTENTS

VOLUME I.

BOOK I—BUSINESS MANAGEMENT

FINANCING A BUSINESS PROPOSITION
SELLING STOCK TO SECURE CAPITAL
MANAGEMENT OF DEPARTMENTS OF A BUSINESS
DESCRIPTION OF DEPARTMENTS
THE PROCESSING DEPARTMENT
THE INSPECTION DEPARTMENT
HIRING HELP
GETTING EMPLOYEES BY ADVERTISING
THE EMPLOYMENT AGENCY
HIRING HELP BY ANSWERING ADVERTISEMENTS
STARTING THE NEW EMPLOYEE
SUPERVISION OF EMPLOYEES
ENGINEERING SYSTEMS OF WAGE PAYMENT
BOOK II—BUSINESS METHODS
CORRESPONDENCE
COLLECTIONS
BOOKKEEPING
PRICE MARKS
INVESTMENTS
SHORTHAND
MAIL ORDER BUSINESS
FIRE INSURANCE ADJUSTMENTS
COSTS
WINDOW DRESSING
SIGNS
ADVERTISING
SHORT CUTS
BOOK III—BUSINESS SYSTEMS
BANKING
MAIL ORDER BUSINESS
CITY TRADE
CORRESPONDENCE
ADVERTISING
FILING WANT CARDS
FACTORY SHIPMENTS
SOLICITING
LAW
NUMERICAL SYSTEM OF FILING
BUSINESS CLASSIFICATIONS
BOOK IV—MARKETING A PRODUCT—SELLING
THE SALES CAMPAIGN
RETAILING—"SELLING OVER THE COUNTER"
ADVANTAGES OF SMALL TOWN
SUBURBAN RETAILING
CITY RETAILING
PROBLEMS OF RETAIL BUYING
SELLING GOODS
CIRCULARIZING
ECONOMY IN RETAILING
DISTRIBUTION
SPECIAL RETAIL PROBLEMS
SPECIAL SALES
DEALING WITH COMPETITION

 

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